Welp, it's that time again. The ever-intelligent, ever-compassionate brain-trust at /r/fitness figured it was high-time someone let the world know that obesity is unhealthy, but don't worry, because "it isn't about fat-shaming!" No, no, this is much more of a sensitive, tactful PSA than a fat-shaming circlejerk.

OP is quick to assure us that they're "all for celebrating different body types," but, of course, only if those body types are in-line with contemporary beauty and health mythologies! Op goes on:

"but these women are downright obese, and this unhealthy. By supporting and celebrating these unhealthy lifestyle choices, we are setting ourselves up for even higher medical costs for all of society."

Won't someone please think of my wallet! I don't hate fat people, I'm just incredibly frugal--that is, I've found a way to mask my hatred behind shaky economic reason.

Oh, but the ride doesn't stop here. The hate-train keeps on chugging. Here are a few other people who aren't fat-shaming:

Regular isn't a politically-charged word! It means normal, like me! Of course, in the normal/abnormal binary, abnormal is loaded with pejorative connotations, but I don't have to worry about that, because I'm fueling the fiery social discourse that encourages/coerces people to become normal!

These wimmin aren't even the "good" kind of overweight! They don't even please my bone-zone, which is, of course, the primary function of females (or so I've gleaned in my 16 years on this planet).

Nope, no fat-shaming here.

I'm not an asshole, I'm looking out for you, just like everyone else in this thread! I mean, what are the chances an overweight individual's heard that obesity is unhealthy from hundreds of sources that aren't faceless Internet users? Surely my opinion is needed on this matter!

DAE consumer feminism?

This and similar campaigns aren't about lessening the amount of shit overweight people have to deal with. No, no, in fact, these sorts of articles are practically encouraging obesity! Because, I mean, who wouldn't want to be overweight? It's so tolerated today!

Anywho, the rest of the thread is more or less the same shit. Fat-shame, pretend not to fat-shame, rinse, repeat.