About

Over the past seven years, SneakerNews.com has built itself into the go-to spot for the world’s sneakerheads. We geekily and obsessively cover the subject matter at the level of a 24/7 news channel. From early looks at highly sought after sneakers, to in-depth historical features to help educate newcomers, anyone visiting the site is immediately immersed in the world of sneakers. Today the site is read by over 7 million people a month along with a Facebook, Instagram and Twitter following of over 3 million. The time is finally right for us to broaden our vision and satisfy consumption on all platforms and mediums by introducing a print magazine.

With Sneaker News Volume One, the focus is on the art form, the culture and the people in the world of sneakers. Across our other platforms, SneakerNews.com keeps you well-informed with up-to-the minute coverage of all the latest breaking stories, and our social platforms give you quick bites of access on the go. Print is where we can freeze content and artfully present it. All content is exclusively and specially created for the magazine, where we have the opportunity to focus and report on the sneaker world in new and exciting ways beyond what you’ll find through our news website or social media presence.

Expected delivery

We expect to finish the project for delivery at the end of November with early December arrival.

The Team

The editor-in-chief and publisher is founder Yu-Ming Wu, who along with co-editor-in-chief Aaron Kr., structured the overall vision of this first edition of the Sneaker News print magazine. The editorial staff, John Kim, Brendan Dunne, Patrick Johnson and advertising/marketing director Jordan Hagedorn were also crucial members in forming content and vision. Joseph Moon, a recently hired Art Director, helped to create much of the marketing material. For creative direction and design, the team looked outside to Pablo Medina, a world-class designer, educator, typographer and type designer. Pablo led a design team who pushed Sneaker News to really think outside “the sneaker box” and rethink what a sneaker magazine can be. To execute our vision, we commissioned 12 artists/illustrators, 10 photographers, and 5 outside writers in addition to our internal team.

Contributors

This list includes designers, illustrators, photographers and writers. Alison Hess, Julie Chea, Jason Nuttall, Kevin Brainard, Cybele Grandjean, Lime Bath, Nick Santora, Kisha Bari, Quang Le, Russ Bengtson, Ghica Popa, Nick Engvall, Stephen Halker, Woojin Hwang, Jessica Miller, Mella Tumminello, Jose Tutiven, Vanessa Rees, Amy Li, Gerald Flores, Christine Dacruz, Evan 5ps, Char Alfonzo, Emma Black, Joe Hollier, Holly Wales, Craig Robinson, Christoph Niemann, DXTR the Weird, Bonafide Icon, Winnie Truong and anyone else who helped that we missed.

Printing and format

Sneaker News Volume One will be printed by Hemlock Printers on 80lb. Lynx opaque smooth text paper with a 100lb. Mohawk superfine eggshell cover stock.

The Rewards

We will be selling copies of Sneaker News Volume One through our site, but to extend the inaugural launch celebration, we thought we’d also offer some additional exclusives for our loyal readers and fans. We’ve put together a few special packages featuring some Sneaker News items that you won’t be able to find anywhere else. Below is the top tier reward, which will include limited edition (1/50) Sol Republic x Sneaker News Volume One headphones, a SN tee, the friends & family black edition of the magazine, a SN wristband and sticker pack. The retail edition of the magazine will also be included. This will not be available anywhere else.



Thank you to the following brands for supporting us as well.