About

Company Ownership

KNU MII™ is owned by Amina Bailey

Company Location

KNU MII™ is headquartered in New York, NY.

Hello Kickstarter!

With your pledges I, will be able to create a prototype and samples right here in New York City working hands-on with one of New York's well established manufacturers. With these samples I have a few celebrity stylist friends that are waiting to get KNU MII on their clients' feet.

KNU MII™

Women’s footwear is always evolving, and trends come and go. Therefore, it is essential to stay up-to-date with the latest styles in the footwear industry. Women are becoming bolder with their style, and therefore want that unique shoe that will match their unique personality as well as lifestyles. Our new age women need the right footwear to match their daily activities, and KNU MII will deliver that to the footwear industry.

High heel shoes and pumps are, of course, well known. However, high heel shoes can be uncomfortable and, after extended use, have a tendency to make a user's feet ache. Thus, many people have to carry a more comfortable pair of shoes on days that they wear high heels, or simply avoid wearing high heels all together, because they cannot tolerate extended wear times. Thus, it is KNU MII's plan to provide a high heel shoe that can be worn comfortably by a user for a broad range of activities without compromising the artistic value of the high heel style.

Business and Product Description

KNU MII has created a unique shoe design that eliminates the disadvantages of traditional high heel shoes giving women “Sex(y) Without Hurt”. KNU MII shoes eliminate an abundance of the discomforts, which are constant problems for women who wear high heels.

"My wife is very tall and she's always complaining about high heel shoes. It's good to know KNU MII™ understands what tall women secretly desire..."

" No more towering over men"

The KNU MII™ campaign theme is "Sex(y) Without Hurt" which emphasizes that the shoes can be worn in everyday situations, giving you the sex appeal you crave while eliminating elevation.

High heels and pain are sometimes one and the same. Though women look lovely in high heels, they can suffer from many side effects. Heels over 3 inches can cause seven times more stress on the body. Due to the traditional high heel shape, the entire pressure of the body is concentrated on the feet. If this happens for a long period of time, it can cause foot, and hip pain as well as possibly alter the anatomy of the calf muscles and tendons. Wearing high heels can also cause the entire pressure of the body to fall on the lower back causing lower back pain.

In contrast, wearing KNU MII high heel shoes not only gives women support and comfort but also boost women’s confidence. This gives women the sex appeal they crave, have never had, or lost, helping them embrace the attractive women that they are. KNU MII’s reflect a woman’s personality and can give an air of authority. Women also feel smart and in proper shape by wearing heels. KNU MII high heels give a stylish look to the overall physical appearance of women.

"Wow bro look at that someone created shoes for big feet chicks...! I'm buying my lady a closet full...!"

Industry

The global footwear market is expected to reach $195 billion by 2015 (Global Industry Analysts). Sales are predicted to exceed 13 billion pairs in the year 2014 alone.

The global footwear market is expected to reach $195 billion by 2015

Even though KNU MII is entering an organized, mature, and highly saturated industry with established companies, the company will use its niche and strategy to break through the high barriers of entry in the footwear industry.

Women’s fashion changes dramatically over the years and still changes from season to season. KNU MII will keep up to date with the changing shoe trends each season and adjust products as needed.

Target Markets

Tall women

Transgenders

Larger shoe size women

For the first time in history there are more businesswomen than men. As of January 2014, women make up a record breaking 50.3% of the total workforce (Mintel-Women 2013). A woman's week is now half a day longer than it was 5 years ago. Over the last decade the number of working women grew by 200 million (Global 2013). This trend means that more women will need to look professional in the workforce but still be able to fulfill all their other roles and duties.

"Look ladies KNU MII™ has arrived! True love awaits me tonight!"

JOIN THE KNU MII™ MOVEMENT!!!

KNU MII™ Supprorts Breast Cancer Awareness

How do I make a pledge?

Simply select from one (or as many as you like) of the rewards to the right of this page. Follow the prompts on how to finalize your payment and you're done!