Owners Lyle Harris and Larry Todd will use this logo for their new company.

SMITHVILLE, Miss. — Two veterans of Mississippi’s upholstered furniture industry have joined forces to form a new company that will soon begin producing motion upholstery here.

The new company, Behold Home, is headed by Lyle Harris, former president of American Furniture Mfg., and Larry Todd, co-founder of Southern Motion.

The two said their company has acquired the former Townhouse Furniture factory in Smithville and should begin production in mid- to late June.

“We’re very excited about our new venture,” said Harris, who was with American from 2004 to 2012. “We plan to start out with motion upholstery in the mid-priced category … and then we’ll look at stationary down the road.”

Harris and Todd will be joined at the factory today by Mississippi Gov. Phil Bryant and other officials from Smithville and Monroe County, Miss., for a formal announcement about the new venture.

The third partner in Behold Home is Tupelo, Miss., attorney and businessman Bo Russell, a longtime friend of Harris who will oversee financial and legal matters for the new company.

Harris, meanwhile, will oversee sales and marketing, while Todd will oversee operations. Todd and Guy Lipscomb founded Southern Motion in 1986, and Todd said he left the company — and the furniture industry — in 2008.

“But I missed it … and I had to find a way to get back in the business,” said Todd.

He said the 136,000-square-foot factory is in good condition because much of the facility had to be rebuilt after a tornado swept through the area in May 2011.

Todd said Townhouse ceased operations in January, and the new company was able to buy a considerable amount of production equipment in addition to the factory site.

He said Behold Home will produce fabric and leather seating as well as pieces with leather-like fabric covers, which have grown in popularity the past two years.