July 30, 2015

On the 5th of August, the Japanese automobile company Lexus will be unveiling something really cool. Like it or not, Lexus’ hoverboard idea has brought cheap, nearly free publicity to the car maker.

From what we’ve gathered, Lexus is all about the media hype, not even for the love of technology or for your flying carpet BS. The company has not announced a release date for the “hoverboard” that it’s prepping for to unveil on August 5 — and it probably won’t.



Hoverboard? What hoverboard? Sorry we do not make hoverboards. Why not buy our cars instead?

Said Lexus spokesperson Maurice Dumand: “Back to the Future (movie) messed my whole generation up.

“The world so desperately wants someone to mass produce a hoverboard. Let’s be frank, it’s not novel. There are other hoverboards. To a degree, we weren’t expecting [the reaction].”