Helles Teeth is dedicated to bringing safe gum-soothing goodness to brutal babies all over the world, now in a growing range of themes! Our simple yet effective designs ensure that your baby gets the relief that they need, in their own little hands.

When my first daughter started teething at 3 months old, I hunted for cool looking teething toys that were made of safe materials and that she enjoyed playing with. When I couldn't find anything all that inspiring, I decided to design my own. My first range, TEETHING FOR ODIN, was successfully funded and has been very popular with babies and parents! I recently expanded my range with a Sugar Skull teething toy from my BANDITO BABIES series, and struck a deal with the manufacturer I work with to produce two toys alongside each other. I thought that was the perfect opportunity to resurrect my CTHULHU CHEW project!

Cthulhu Chew is an offering to the comfort of hybrid children featuring 3 chew areas;

- The bulbous head is thick enough to withstand aggressive gumming and biting

- The tentacles provide an uneven surface for frontal sore gums and budding teeth

- The scaly wings prevent Cthulhu from venturing into the depths of the offspring's throat, and double as a molar chew in later teething stages

- A hollow tab at the top of Cthulhu's head allows for hanging or pacifier ribbon to be attached.

The teething toys:

- are made of food-grade silicone

- are BPA, phthalate, lead and toxin free

- have no detachable parts so low choke risk

- are soft, flexible and durable

- can be frozen, boiled and sterilized

- are dishwasher and microwave safe

- are made to comply with international safety standards

Simple, right?! I've managed to scrape this project back to the bare basics and focus funding on what's needed to make the toy possible - which means no other rewards apart from existing Helles Teeth toys to help us along.

Making teething toys that are SAFE for baby is expensive! I use an offshore certified factory that specialises in baby teething toys and operates to high standards. I will use the SAME manufacturer as I did for the Teething for Odin teething toys as the quality was incredible. The toys are larger than your standard toys to accommodate gumming through to aggressive biting, and so require more silicone and are heavy at almost 50g each. They are shipped to me in New Zealand, taxed at our ports, packaged then shipped out to their new owners. Here is a breakdown of the costs (NZ$2500) for this project:

- Tooling and molding - 25%

- Production - 30%

- Shipping to NZ - 10%

- Tax - 15%

- Kickstarter & Amazon fees - 10%

- Packaging & Shipping to your countries - 10% (well..way more actually, but I'm covering what's not covered!)

As the project progresses, sketches, 3D drawings and prototypes will be produced and documented so that you, the backer, can see exactly where the project is at. I can't wait to send rewards to all of those who have helped me bring relief to little ones' gums, and hopefully made a few parent's and babies lives a smidgen more kick-ass.