Loop11 has opened a loophole in the product development universe which promises to help teams leap frog the seemingly obligatory series of failures and vastly improve their product design process.

Many of you will have been in the scenario that as a part of a product team, or design agency, you realize the need for user experience research and testing but don’t have the internal experience to execute. Your options from there are to either:

A. Wing it, and hope you get it right

B. Hire someone into a UX role

C. Outsource to a UX consultancy

The first option isn’t really an option and the next two often involve costs that you or your client can’t justify. So, what do you do?

Loop11’s answer?

Get free mentoring from an industry leader who has seen it all and can set you up for sustained success.

Shefik Bey, Loop11’s co-founder and Head of Consulting, has been a UX pioneer for over 20 years. Founding Asia’s first dedicated UX Research agency, and the current host of the True North 'Master Series', his expertise is unsurpassed.

Shefik is offering the benefit of his 20 years’ experience to every new annual subscriber who signs up to Loop11 in 2017.

Read Loop11's official post on this here.

So what does this mean?

As an annual subscriber, you’ll not only get the full suite of tools that comes with a standard Loop11 subscription but, for your first project, you’ll also get the following:

Shefik will guide you through the ins and outs of project set-up and participant recruitment, including a 1hr consulting call to discuss your requirements

Expert help to carefully craft user testing to best meet research goals

Assistance with scripting and structuring tasks and questions

Advise where and how to recruit appropriate participants for your project

Another 1 hour call after the test has launched to ensure you are getting the most out of your testing

Provide recommendations for future rounds of user testing.

This service normally costs well in access of the annual subscription price and will ensure you are ready to make the most of your user testing for the rest of the year.

Read Loop11's official post on this here.



