Starting on Thursday, the NFLPA will host 41 NFL rookies in their premiere event in Los Angeles for a three-day marketing event.

The event is designed to offer rookies an immediate entry into the marketing and business side of the league and give sponsorship partners a chance to gauge the incoming class. As the press release notes:

Each year, the NFLPA facilitates more than 100 individual player service deals for Rookie Premiere participants. The event also generates numerous business opportunities for current and former players.

So that's all fine and good. In the end, it's just a good opportunity for good #content with the rookies who carry the hopes of struggling fan bases such as...well, the Los Angeles Rams.

Fitting, of course, that the 2016 NFL Draft #1 overall pick, QB Jared Goff, would be in attendance. Joining him will be one of the Rams' fourth-round picks, WR Pharoh Cooper.

Here's the full roster of attendees which is subject to change: