He showed the clip on The Colbert Report and started a contest, asking for viewers to edit in their own CGI and sound effects with the best being aired on the show. Thousands of amateur filmmakers rose to the challenge and it eventually culminated in George Lucas himself making a video, with CGI done by Industrial Light and Magic.

... the most famous occurred towards the end of 2006 when Steven Colbert, an adamant Star Wars fan, filmed himself mimicking the Star Wars Kid in front of a green screen.

The joke was on him though, because in a wonderfully ironic move, mainstream media outlets who covered the video's startling popularity covered the trial as well, all the while tutting about the internet's ability to ruin a person's privacy while at the same time giving their readers a chance to watch the original video again and laugh once more at Raza's tubby, uncoordinated shenanigans. Raza eventually received $351,000 in Canadian money from his (former) friends, who apparently had way more money than we did when we were in high school.

Soon after it became a global smash, it was extensively reported in the mainstream news media. The New York Times, CBS, BBC News and GMTV all gave the video a lot of attention, all to the horror of Raza and his family, who, in a huge show of ass-hattery, filed a lawsuit against his friends. The lawsuit stated, in part, that Raza "had to endure, and still endures today, harassment and derision from his school mates and the public at large."

In 2006, the Viral Factory claimed that the Star Wars Kid was the most popular video on the internet, with over 900 million views. Jumping onto the bandwagon, hundreds of internet users created their own videos, versions parodying everything from Terminator 2 to the Blues Brothers.

1 The Rickroll

Origins:

So there's this message board. And just as most of the goods in your house were made in China, most of the internet's irritating memes were manufactured there.

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They used to have a tradition there called the Duckroll, where you would provide a link and lie about what was on the other end, often promising underage porn. Once the user clicked through, they'd get a Photoshopped picture of a duck with wheels. It's difficult to explain.

Anyway, at some point that was mutated into the Rickroll, where the goal was to trick users into watching a video of "Never Gonna Give You Up" by '80s ginger pop singer, Rick Astley.

Where it Crossed the Line:

Rickrolling had become widespread by May 2007, with hundreds of thousands of occurrences popping up all over internet message boards, despite the fact that it had stopped being funny around the second time someone ever did it. By 2008, it somehow began appearing outside the web, which you wouldn't think would be possible for a joke based around a misleading link.

A real-world Rickrolling appeared during Anonymous's anti-Scientology marches on February 10, 2008. In marches in Edinburgh, London, New York and Washington DC, protesters marched up and down outside Scientology sites, blasting the song through boom boxes, in what the UK paper The Guardian said was a live Rickrolling, and which bystanders said was some guys playing a song on the radio.

On April 8, after a web campaign starting at Fark.com, Rick Astley's "Never Gonna Give You Up" won a poll to be played as the 8th inning sing-along at the New York Mets' Shea Stadium. Five million people voted for the song and, as promised, the New York Mets played it, to the extreme displeasure of the fans who didn't grasp the four or five layers of irony required to enjoy the experience.

This should highlight the "fish out of water" aspect of internet memes. Take them into real life and, like the fish, they'll die and stink up the house. And give you pubic lice. Probably best to leave them in the water is what we're saying.

If you enjoyed that, you'll probably like Steve's article about The 7 Viral Videos You Didn't Know Were Staged (and How They Did It). Or check out what the 08 election would look like this if the candidates had balls. And be sure to get the Cracked Hit List delivered in your electronic mailbox every Thursday.