DALLAS -- We placed a voice recorder at Art Briles' table Tuesday afternoon at Big 12 media days and walked away, then returned one hour later and retrieved it. As expected, Baylor's coach filled it up with solid gold.

The following is just a sampling of the best sound bites from the always-exuberant Texan. Here's the best of Briles:

10. Briles on his roots: "I know the state of Texas. If you want to challenge me on the state of Texas, ask me anything right now."

9. Briles on Seth Russell taking over at quarterback: "This guy, he's walking into a situation where that saddle is going to get on there pretty easy, because that horse isn't that wild. We're pretty settled."

Baylor coach Art Briles had a lot to say during this week's Big 12 media days in Dallas. Kevin Jairaj/USA TODAY Sports

8. Briles on Baylor's new reputation: "These high school kids, all they've seen is Baylor win. That's all they know. They know RG III, they know great uniforms, they know dynamic style of play on the field, they know an unbelievable stadium with the river nearby, people get in the river and jump off boats on game day, they know it's a great, great atmosphere and it's got unparalleled education. So yeah, it's a good deal. That's why we've got to ride it and maintain it."

7. Briles on playing in central Texas: "Get your map. Throw a dart. Try to hit the middle. It's gon' be right around Waco."

6. Briles on recruiting in Texas: "If I was coaching at Ouachita Baptist in Arkansas or at San Jose State, that would be my priority also. Which it is, for everyone, every university in the nation. Texas is the most heavily recruited state. That's what makes it so invigorating as a recruiter and football program to keep kids here."

5. Briles on winning over the target demographic: "If you follow my Twitter, one of my hashtags is #YB. That's what I came up with. Young Brand. We're a young brand. You ask somebody [age] 10 to 30 who's the best football team in the Southwest part of the United States -- you know, Texas, Oklahoma, Arkansas, New Mexico, the bordering states around here. They're going to say Baylor. Now 30 to 60, you might get a different answer. And 60 to 90 may be different. But those young kids, they associate with Baylor. That's something that's working for us."

4. Briles on overlooking the season opener: "We have nine rivals. Our rival right now is SMU, because that's who we play opening night, Friday night ESPN football. So if we're looking past that, then somebody needs to come up here and slap me in the face and get me down and rub my face in the dirt. Because that's just stupid. It's stupid if you start looking ahead, because you'll lose today. I want to make sure I have today first."

3. Briles on tackle Spencer Drango and his leadership: "Spencer is a guy that, you know, if you're diving off the boat and there's one life jacket, he's going to throw it to you and try to lay on his back and float and wait for help. That's just the guy he is, and that's what makes him special."

2. Briles on developing future NFL draft picks: "I feel like our staff is as good as anybody in America. I feel like the way we handle players gives them an opportunity to develop. You give me somebody to develop and they're going to be hugging Pete Rozelle or whoever's the NFL commissioner now. Is that who it is? Who is it? It's another guy right now ...

(Briles is informed it's now Roger Goodell.)

"Oh. Don't ... don't tell Roger. Look, they're going to be hugging somebody. Hopefully they're hugging me and saying, 'Thanks, Coach.' That's the hug I want."

1. Briles on changing his offensive tendencies: "Why do criminals get caught? Because all the sudden -- let's say I was a policeman -- I get lucky and I catch him walking out of a house? No. It's because I've studied him. I've watched his previous crimes, and guess what? He goes at 10:15 at night, he parks his car two houses down, he calls the cell tower and, lo and behold, two weeks later he's doing it again. We're watching his phone, and we go catch him. You can't do the same thing over and over again, or you'll get stale and you'll get beat.

"To me, that's the exciting part. I've been doing this since 1979, and I feel like a baby. I do. I feel like a little baby. If I act up, then take my blanket away. But I'm just saying, we've got to keep growing and got to keep changing."